A Blackburn business believes it has struck gold – by adding an Olympic-themed element to its pioneering sign language product.

Seen to be Heard (UK) Ltd., which is based at Blackburn Rovers Enterprise Centre, has introduced a free Olympics module to its interactive software ‘Primary Sign’, which enables teachers who have no sign language experience to teach it in the classroom.

Managing director Debbie Reynolds, who set up the business in 2006 to provide pupils with the opportunity to learn sign language at an early age, said: “To help schools celebrate London 2012, we have created a new Olympic-themed module that promotes sign language.

“It follows the same principles as the 10 other modules in the package and can dovetail into any Olympic-themed lessons It is free for all schools and, above all, it is fun, interactive and educational.”

Seen to be Heard, who worked with schools from the Feniscowles cluster to sign a song for the Olympic torch parade through Blackburn, have also developed a new flash card app available for use on iphones and ipads.

For more information about the interactive software visit the Primary Sign website www.primarysign.com.

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